If you’re looking for a marketing company that understands automotive direct mail and the car business, we are the right choice.

Why does direct mail sells new cars, used cars, parts & service – and builds customer data-relationships that last?

Looking for prospects that lead to Ups and car sales?  We now have access to millions of records of verified auto owners, and we can take your in-house list and merge-purge it against the purchased list so that you only purchase names you don’t currently own.  Whether you send your automotive customers a newsletter, service reminder, postcard or new car announcement, direct mail allows you to target your customers and prospects by their lifestyle, their current car, and just about any demographic you can think of.

Direct mail is fast, affordable, and allows you to pinpoint your audience and get your message into the hands of prospects without waste.

Who Gets The Best Automotive Direct Mail Services Available?

Direct mail marketing has always been proved to be highly beneficial for the automobile industry. However, given the plethora of automotive direct mail companies out there, it becomes a little difficult to make a choice as to which company would be of more benefit than the other. As with any other form of marketing, automotive direct mail marketing also has its share of challenges and only when a strategy has the entire nitty-gritty in the right place can it get the desired result.  Results Through Technology has the experience and the knowledge to maximize your Return On Investment (ROI).

Now, if you were to make the most out of your automotive direct mail marketing campaign then you have to adhere to a few golden rules. There would be a horde of facilities offered by any direct mail services but you should never exclude or put less stress on any of the following requisites and features.

•  Various direct mail marketing campaigns may use the same concept but the exact automotive direct mail marketing strategy that you should have in place must be specific to the industry. Lead generations, customer acquisitions and relations would vary in techniques depending on an industry and the direct mail company you choose to deal with must have either exclusive expertise in the auto industry or must be one that has delved significantly to the scope and outreach of the domain.  Results Through Technology employs former top automotive dealership experts.

• Lead generation and list management are two essential aspects of any automotive direct mail marketing campaign. RTT has proven methods to consistently generate new leads and uses state of the art list management methods.  By using software and other CRMs, Results Through Technology is better equipped to get you more results and return on investments (ROI).

• Automotive direct mail marketing is not a one-off exercise. It is an ongoing practice. Specific direct mail services may focus on a certain brand or a specific range of automobiles but every product that you sell as a reseller or dealer must have a specific direct mail strategy. There is a need to have different strategies including content to offer exclusivity. Same types of automotive direct mail campaigns applied to different cases may not be as effective in the longer run.

• There is always a need to reinvent oneself with automotive direct mail strategies. What works today may, and actually in most cases do not, not work tomorrow. Any direct mail  company should be willing to make amends and consistently come up with new creative ideas to stay ahead of the rest.

Contact Results Through Technology today for a strategy session.